EastCoast 3 Revealed: This View is Not a Scam

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On Sunday, at the New York Observer's Luxury Living showcase at the Puck Building, Rockrose will finally reveal renderings for the company's first condo project along the Long Island City waterfront, the EastCoast building that will either validate or ruin LIC. Except, oops, liQcity already got its hands on some of the images, marked up by a source who really doesn't want other brokers marketing units in the building. The name of the 184-unit building is, ahem, The View at East Coast by Rockrose. The project is designed by Handel Architects, and those early rumors of sky-high LIC prices seem to have panned out. 1BRs will start at $760,000, 2BRs at $1.2 million and 3BRs at $1.465 million. Often referred to as EastCoast 3 to differentiate it from Rockrose's rental buildings at Queens West, The View will boast jaw-dropping views (oh, now we get it) of Manhattan. And Roosevelt Island, if that's your thing.
· Eastcoast 3 debuts as The View; Rockrose broker fees paid to tenants [liQcity]
· Feeling LIC's Heat, Part IIII: Beast of the East Getting Glassed [Curbed]
· Checking In: EC3 & CB2 at Queens West [Curbed]

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